ABOUT DISTINCTIVE ASSETS
“Instead of blindly advertising to mass audiences, companies should focus on creating buzz among key, high-profile customers.” – Forbes Magazine
Distinctive Assets is a niche marketing company offering celebrity placement and branding opportunities within the entertainment industry. We connect products/services with celebrities and influencers in order to create buzz-worthy content for both social media and traditional press outlets.
What began in 1999 as a private showroom servicing costume designers of top television shows has grown into a full-service entertainment marketing agency. Though we spearheaded the proliferation of award show swag and boast an impressive résumé of prestigious events that includes the GRAMMYs®, Latin GRAMMYs®, Tonys, American Music Awards, Kids’ Choice Awards, BET Awards and Academy of Country Music Awards, celebrity placement is just the tip of the iceberg.
We are able to use our coveted access to celebrities to help our clients leverage the star power of Hollywood to better reach both consumers and journalists. The media has come to rely on Distinctive Assets as a resource for segments, stories, product information, featured guests and other unique press angles. This allows us to offer valuable PR and marketing services to a select group of clients interested in targeted outreach with an entertainment focus.
The breadth of Distinctive Assets’ services transcends award shows and has organically grown over the past two decades to include Celebrity Seeding, Corporate Gifting, Event Production, Public Relations, Product Development, Social Media Content Development, Strategic Marketing and Business Development. From Fortune 100 companies to start-ups, our clients benefit from customized marketing solutions that leverage unparalleled experiences as well as access to top celebrities, premier events, influential media and strategic partners.